Starting your website project: Download our updated and improved guide!

January 5, 2016 Posted by workingdesign in Tip-sheets, Web Design

Starting your next Web Project We’ve made Working Design’s definitive guide on how to start a website project even more useful. Based on client feedback, we’ve updated and improved the guide. Also, the three original blog posts have been assembled into one downloadable booklet. It covers the following fundamentals More...

A quick guide to defining, designing and delivering your website

August 6, 2012 Posted by Elaine in Tip-sheets, Web Design

Tell us about your website project. Read and answer these questions. A website is your most powerful and effective marketing tool. It’s accessible 24 hours a day, anywhere in the world. It allows your audience to access information, contact you, subscribe to your services or buy your products directly. And it’s easy to keep your content fresh and updated, respond to user feedback and adapt to changing needs. More...

Use Google Calendars on your website

December 21, 2011 Posted by Colin in Tip-sheets, Web Design

I tend to recommend a lot of google products. One that I recommend very often is the use of Google Calendars as a calendar of events on your website. Using Google Calendars saves you having to install and configure clunky event management plugins, and fits easily onto a page on your website using a little bit of embedding code. You can even have more than one calendar display at a time and choose which ones you want displayed from a little drop-down menu. I will briefly describe how this is done and include links to the Google documentation for each step. They do a much better job of explaining than I would. More...

Preparing your images for the web

December 9, 2011 Posted by Colin in Design, Tip-sheets, Web Design

It's become an age old question. "How do I optimize my image files so that they are small and fast loading, but still look great?" Image formats, and image optimization tools have come a long way, but there have always been just a few fundamental concepts at play here. More...

Your WordPress homework!

November 22, 2011 Posted by Colin in Tip-sheets, Web Design

So, we’ve helped you build a website. The content reflects your marketing plan, calls to action, organizational structure and more. Now what? Well, it’s time for you to take over your shiny new site and make it work for you. And that means you’re going to need to learn how to use the WordPress CMS (Content Management System. A great place to start is with the WordPress Lessons documentation More...

5 questions to ask your web hosting provider

November 18, 2011 Posted by Colin in Tip-sheets, Web Design, Workingfolio

We've launched a lot of websites for our clients on a lot of different web-hosting services over the years. And we've often found that clients choose providers that make things unnecessarily difficult, and much more time consuming than they should be. How should you choose a host? What should you be looking for in order to get the best service? More...

How to submit your website to search engines

October 26, 2011 Posted by Colin in Tip-sheets, Web Design

We are often asked for advice about how to submit a website to the major search engines, and what other things one can do to begin promoting a new website. Here's a list of the submission pages of the three major search engines. Just follow the instructions on each of them to submit your site. More...

Building your brand: the logo

May 28, 2009 Posted by Elaine in Branding, Tip-sheets

Download a PDF here. Your logo is an important visual component of your brand whether you’re an organization or an individual. Since developing it can be fairly involved, this tip sheet describes how the process works. Logos exist to identify your organization to your various audiences. They can comprise text only, images only or a combination of the two. The look and feel of the text and / or images logo needs to reflect your organization and how it wants to be perceived. More...

18 Top Tips for Writing Great Email

May 7, 2008 Posted by Elaine in Tip-sheets

Download a PDF here. Writing and sending email has become so common that most of us hardly think about it. Unfortunately, that lack of thought often shows! From vague subject lines to poorly written, copious amounts of text, there are many ways that email can actually fail to deliver your message. More...